Description
SEO & GEO Optimization * Conduct keyword research and assist in optimizing website content for SEO. * Monitor website performance using tools such as Google Analytics and SEMrush, identifying growth opportunities. * Contribute to the development and implementation of GEO (Generative Engine Optimization) strategies to improve visibility in LLM-powered search. Project Management & Analytics * Coordinate digital marketing projects using tools like Notion to ensure timely delivery. * Track, analyze, and report on campaign performance to provide actionable insights. * Assist in managing ad campaigns on software catalogs (e.g., Capterra), ensuring product descriptions are SEO-friendly, accurate, and engaging. Référence : REF11886E
Profils recherchés
* Education: Master’s student seeking a graduation internship. * Languages: Fluent in English; French proficiency is a plus. * Skills & Interests: * Solid understanding of SEO, lead generation, and digital acquisition channels. * Analytical experience with tools such as Google Analytics, SEMrush, or Ahrefs is a plus. * Basic experience with project management tools; familiarity with Notion and Looker Studio is advantageous. * Interest in AI applications in marketing, especially GEO and LLM-driven strategies. * Ideal Candidate: A proactive, detail-oriented individual passionate about digital marketing, SEO innovations, and AI applications. You thrive in fast-paced, international B2B SaaS environments and are eager to learn and contribute to impactful marketing initiatives.